Designing for Growth
These projects moved missions forward—raising funds, building trust, and helping communities take action.
Saint Elizabeth UniversityDigital infrastructure to support the student journey.
From rebuilding SEU’s website to revamping admissions and retention campaigns, we helped the university connect with students and deliver on its mission with measurable results.
See the Results →
Visual Arts Center of New JerseyCampaigns to increase engagement and enrollment.
We redesigned catalogs, flyers, and digital campaigns for VACNJ, making it easier for new students and families to find their way in, boosting enrollment and community involvement.
View the Campaigns →
St. Mark’s New CanaanMulti-platform promotion for key events.
We developed print, web, and social assets to drive participation in Holy Week and Easter at St. Mark’s, making their communications reach further and resonate more deeply.
See It in Action →
Building Brand Systems
More than a logo: these are design systems built to last—serving institutions, staff, and the people they serve.
Featured Projects
Episcopal Diocese of NewarkA complete rebrand for a justice-centered diocese.
We led the Diocese through a ground-up rebrand—new seal, full logo family, and a clear, practical style guide—bringing unity, clarity, and credibility to every parish and program.
View the Rebrand →
Animal Cancer FoundationFlexible branding for mission and multiple campaigns.
We developed a brand and website system for ACF that balanced scientific credibility with compassion, supporting diverse campaigns and making the foundation’s work recognizable across all channels.
Explore the Work →
Cynthia King Dance StudioLogo evolution and digital presence built for growth.
We refined CKDS’s brand, built a user-friendly Squarespace website, and provided client training, ensuring their new look was sustainable for staff and easy to use.
See the Transformation →
— Cynthia McChesney
Missioner for Stewardship and Legacy Giving
The Episcopal Diocese of Newark
Missioner for Stewardship and Legacy Giving
The Episcopal Diocese of Newark
Centering Community
These projects were built in conversation—with clients, congregations, and the people at the heart of the work.
Featured ProjectS
Christ Church in Short HillsAnniversary campaign built on congregational voices.
For CCSH’s 150th, we created an illustrated guidebook and event campaign, drawing from parishioner stories and feedback to turn the whole celebration into a community-powered project.
Explore the Celebration →
Jennifer Ragonese, Reading SpecialistInclusive educational materials for real classrooms.
We designed decodable books and guides reflecting diverse families and identities, equipping teachers with tools that foster belonging and representation for every child.
View the Materials →
St. Peter’s MountainsideStewardship campaign rooted in real experience.
Our work for St. Peter’s featured parishioner testimonials and community images, helping drive a record-breaking campaign by letting actual members do the talking.
See the Campaign →
“GallopNYC has been thoroughly impressed by the exceptional quality and remarkable efficiency of Stoneroller Cooperative's work. Moreover, collaborating with Libby has been an absolute delight and we're so excited to continue partnering with her on design work moving forward.”
— Phoenix L.S. Trent
Development Director
GallopNYC
Strategy in Action
These projects weren’t just about deliverables—they were about making the work easier, clearer, and more sustainable.
Featured Projects:
Westgate Management CompanyBrand rollout and training for an internal team.
We didn’t just deliver a new site and logo family; we embedded the brand system into Westgate’s internal processes, trained staff, and set up workflows for future updates—making the system self-sustaining.
Explore the Rollout →
Sam & Devorah FoundationResource development with an eye on scalability.
We created in-depth guides and set up a process for the Foundation to produce and distribute future resources, ensuring every new release would be just as effective.
View the Toolkit →
ShowFocusedComprehensive brand and web launch for a growing business.
From initial brand concept to website and handoff, we guided the ShowFocused team through every stage, setting them up with systems to keep growing and adapting their presence independently.
See the Launch →